On Saturday, March 12, 2022, at noon, Bloor West Village TORONTO joined PARIS, LONDON, MADRID, PRAAG, LISBON, BUDAPEST, ROME/MILAN, BRUSSEL, WENEN, ZURICH, COPENHAGEN, STOCKHOLM, NEW YORK, MIAMI, SAN PAULO, DUBAI, and numerous other cities worldwide with the installation of a gigantic floral heart, with a simple message of #LOVENOTWAR located at the North-West corner of Bloor Street West and Jane Street, TORONTO.

Blachere Illuminations in Markham, Ontario, has generously provided the 7 Ft heart that is adorned with fresh pink, red, peach, and white flowers. It is a gift that will be in place at this location for a few days, representing a powerful universal symbol, speaking the international language of love and friendship, gratitude, support, comfort, and hope. 

The BIA has placed a yellow floral wreath with blue ribbons on the Heart as well, a symbol of our support for our Ukrainian community. 
Please join us by visiting @bloorwestvillagebia and re-share the message and universal hashtag of #LOVENOTWAR.